NO, PERO WHY?

Beatriz Santos: Audio producer

Guest voices



She wants the speaker’s meaning to survive the edit.



IN THE ROOM

Caio cuts a quote to fit the time. Beatriz asks him to play the sentence before and after it, then read the introduction aloud.



THE IDEA THEY BRING

A quote can contain exact words and still mislead through selection or framing.



TRY IT WITH THE CREW

Compare the full exchange with the edited introduction and quote.



KEEP THE LIMITS IN VIEW

She cannot infer a speaker’s hidden intention. Ask and check rather than assigning it.



ABOUT THIS GUEST

This guest is a fictional professional character. The linked reading is a real source for the practice being discussed.



READING

Robert M. Entman: Framing

https://fbaum.unc.edu/teaching/articles/J-Communication-1993-Entman.pdf

Identifying a frame does not establish a speaker’s intent or prove how every audience member will respond.



MY NOTES