Lesson 8: Is it a recommendation or an ad? Printable pages

Print the student pages or the educator pages for this case. Start with your grade band. The educator pages show every student page with sample answers and notes beside it.

Back to the educator guide Open the student page

College and community

Task: Write a social media disclosure policy for a student organization whose members post reviews, and a one-page training handout. Then use the policy to rewrite the first three seconds and the caption of Gia’s review.

Students make: Policy, 300–400 words, a one-page handout and a revised opening and caption.

One class period: 75 minutes. Full chapter: 106 minutes.

Course editions

These editions include this case. “Print this case” opens the educator edition on screen and your browser’s print dialog.

Family page

One page to send home: a short summary of the case and three questions to talk about. Nobody needs to share personal stories to use it.

Family page Lesson 8: Is it a recommendation or an ad?

In this case, a publisher sends Gia a free novel, and her video review does not say the book was free. Your student read the email and the video script, then rewrote the opening so viewers learn about the free copy.

Questions to talk about

  1. How can you tell when a video review is also an ad?
  2. Where in a video would you look for a note that a product was free?
  3. Why might a review still be honest if the reviewer got the product for free?

Download the family page, PDF, 78 KB